I bet you remember the first time you went to Palo Duro Canyon.

Growing up in Amarillo I have always taken PDC for granted, now that I am older I really appreciate having this natural wonder so close. People come from all over the country (literally) to see Palo Duro Canyon. Visitors expect to enjoy fun hiking trails and incredible views. But one thing people often underestimate when exploring PDC is the heat.

On average, the temperature is nearly ten degrees hotter in the Canyon than in Amarillo. So, if it is 101 in town it is 111 down in Palo Duro. Temperatures like that make for dangerous conditions for hikers and campers. A good rule of thumb is to bring a gallon of water per person if you're going to be there for more than 4 hours in the heat of the day. Unfortunately, people rarely do that.

In an effort to make sure visitors are prepared and hydrated so they enjoy all that the Canyon has to offer United Super Markets and Sol Dental teamed up to raise water bottle donations to give out in the Canyon.

They raised 57 cases and plane to keep going.