I grew up in the Texas Panhandle. It’s home! I love the people and I absolutely love this community. Amarillo has a big heart! I started my radio career when I walked into the Broadcasting Department of WTAMU. I have worked in Amarillo radio for (insert garbled language here). I love spending time with my son going to museums and talking about history, and dealing with all his teenage quirks. He's also a music lover and he loves to tell me how bad my taste in music is half the time. When I have extra time, I love reading a good book, however I need some great book suggestions so send them my way. I will admit though, my Netflix, Hulu, Disney+ binging addiction does take away from my reading, and it has a habit of completely stealing my Sundays. Thanks for spending your time with me, I look forward to getting to know you more.
Lori Crofford
Here’s Your Guide for Convenience Stores in Amarillo
Amarillo has a lot of convenience stores. Of course, you can find one on just about every corner.
Here’s Why I Think Amarillo Voters Said ‘No’ to AISD Propositions
I've been sitting on my thoughts about Amarillo ISD's Props for the last few days.
Cute Products You Need That Your Garden And Plants Will Love
I'm not an expert gardener. I'm lucky if I can keep an ivy alive. However, you need some fun when it comes to your plants and garden.
Mind Blown! We Didn’t Realize Amarillo Was This Trashy
Earth Day was a day celebrated in Amarillo by cleaning up the city. Oh boy, this city was trashy.
You’ll Never Believe What’s Hiding in a Closet in This Borger Boutique
Recently we introduced you to a cute and cozy boutique in Borger, Neumann and Company.
Business Connection Returns to the Amarillo Civic Center
It's a tradition for businesses in Amarillo. It's a day to network and pass out swag.
This is Why Small Towns Love Allsup’s So Damn Much
Allsup's is a staple in the Texas Panhandle (even though it got its start in New Mexico). For most of us who grew up in small towns, we had an Allsup's around the corner.
WWE Returns to Amarillo and We Have Your Tickets
Get ready Amarillo, your favorite stars from the WWE Monday Night Raw are coming to Amarillo for one night only!
Amarillo Tire Business Getting New Location
All over Amarillo, you see different buildings going up. If you're like me, you always want to know, what's going there, what business is coming.
Another Holiday and Another Homicide in Amarillo
Why is it that a holiday brings out the best in people? The very best that they have to get into it and someone ends up dead.
Local Food Truck Competing in Food Truck Championship of Texas
When it comes to great food, it seems, that some of the best food comes from a food truck. A popular food truck in Amarillo is seeing some big things happening.
End Of An Era And New Beginning For Allsup’s In Canyon
Allsup's there's one near you, I always sing this jingle when I pass an Allsups. I'm weird like that, but I only bring this up because an Allsups era is ending in Canyon.