The City of Amarillo announced a new emergency notification system for the city that will provide current and factual information on a variety of events, including COVID-19 (coronavirus) updates. City officials tell me that this is not a replacement to the Nixle alert service, which is ran by the Amarillo Police Department.

“We have a commitment to ensure public safety, community awareness and emergency response. To uphold this, when critical information and public service announcements are available, we need to reach our residents as quickly and reliably as possible,” said City Manager Jared Miller. “The Everbridge emergency notification system allows the city to disseminate this information across all types of devices, ensuring residents have access to real-time public information when they need it the most.”

The city is using the Everbridge Emergency Notification System to alert residents on a wide array of topics, including emergency and public safety information about severe weather, road closures, water utility maintenance, etc. Messages will be sent to residents and businesses on their preferred contact paths - cell phone, SMS, home phone, email, fax, pager and more - to ensure real-time access to potentially lifesaving information. Residents listed in the City of Amarillo 911 database will be automatically subscribed to alerts by phone. Everbridge allows citizens to self-register, provide additional contact information or opt out. Residents can register online at

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