European Wax Center is Coming to Amarillo

When it comes to beauty, Amarillo is full of places to help men and women become and stay beautiful. You can find hair salons, nail salons, and spas on just about every corner in the city.

People love having the perfect hairstyle, the most beautiful nails, the prettiest eyelashes and eyebrows, and of course, we can’t forget about smooth, wrinkle-free skin. Beauty is a big thing, and it is a multi-billion-dollar business in the United States.

It's no wonder new beauty businesses are opening up all the time.

Let's talk hair. Not the hair on your head, but the random hair that pops up all over your body. Sometimes it gets out of hand, and let's face it, we don't want to shave our entire bodies, so an alternative is a must. For most, that alternative is waxing. No matter if it's waxing your eyebrows, face, legs, chest, back, or nether regions, waxing is the easiest way to get rid of unwanted hair aside from shaving.

European Wax Center is Coming to Amarillo, Texas

According to records from the Texas Department of Licensing and Regulation, the European Wax Center will be moving into the Yellow City.

What is European Wax Center?

European Wax Center began as a family-owned business and has grown to become the largest provider of waxing services in the U.S., with over 1,000 locations nationwide. We offer a full suite of waxing services for everybody, featuring our exclusive Comfort Wax, highly trained estheticians, private waxing suites, and a clean, professional environment.

Where Will the New European Wax Center Be in Amarillo?

The new location will be located at 3240 S Soncy Rd, Suite #600, just down from Starbucks.

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The renovation of the building is expected to begin in July with a finishing date of October 2025. The project is expected to cost $250,000.

We’re excited to be bringing European Wax Center to Amarillo! This will be BRK Group’s 11th location, and we’re planning to open in November of 2025. - Wax Center Representative

What Services Will Be Offered at European Wax Center?

They will offer a variety of waxing services, including Brazilian Waxing, body waxing, brow waxing, facial waxing, and men's waxing services. They also offer eyebrow tinting.

We believe everyone deserves to feel confident and smooth, and we can’t wait to bring that experience to the Amarillo community. - Wax Center Representative

Plus, they offer an EWC Rewards program and Wax Passes.

What Other Waxing Businesses are in Amarillo?

Amarillo is growing with all types of new business and this will give you another choice in where you get your waxing done. While many salons and spas offer waxing, there are two dedicated waxing businesses in Amarillo, including Waxing the City and The Perfect Peach Body Waxing Studio.

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